Turnaround Success: Laying the Foundation for Global Expansion
Challenge
After acquiring a project for a large international bank, we encountered a significant year-long delivery delay. This led the customer to issue a one-month ultimatum to either rectify the situation or cease operations, jeopardizing our relationship and plans to expand our product across multiple countries.​
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Business Impact
The delay not only eroded the bank's confidence in our capabilities but also posed risks to the annual contract valued at approximately $1.5 million. Successfully turning the account around was critical to preserving our reputation and future opportunities in the international market.​
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Strategy
To effectively address these challenges, the following strategies were implemented:
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Thorough Requirement Analysis: Gained a deep understanding of customer requirements to ensure alignment and clarity.
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End-to-End Integration Testing: Facilitated comprehensive testing involving all parties rather than relying on stubs, ensuring a smooth rollout.
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Team Restructuring: Removed non-performers from the team and recruited top talent from another account to enhance performance.
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Regular Progress Updates: Maintained transparency and accountability by providing weekly updates to the customer.
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Unified Team Meetings: Organized weekly joint status meetings to align diverse customer teams and ensure progress.
Outcome
Through these strategic efforts, the account was successfully turned green within a year. Key outcomes included:
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Restored Trust: Reestablished the bank's confidence in our capabilities through consistent progress and transparency.
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Secured Contract Continuation: Maintained the annual contract value of $1.5 million by addressing the customer's concerns effectively.
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International Expansion: Positioned the company for future opportunities by laying the groundwork for product expansion across multiple countries.